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World’s-Largest Electronics Event Underway in Hong Kong
Innovative Products on Display at Concurrent HKTDC Fairs



13 October 2010 – More than 3,500 exhibitors are attending the HKTDC Hong Kong Electronics Fair (Autumn Edition), the world’s largest electronics event, and electronicAsia 2010 which opened today and will continue through 16 October.

The concurrent events, organised by the Hong Kong Trade Development Council (HKTDC), and with MMI Asia Pte for electronicAsia, are being held at the Hong Kong Convention and Exhibition Centre (HKCEC).

There are group pavilions representing the Chinese mainland cities of Jiangmen and Putian as well as pavilions from South Korea and Taiwan. Pavilions at electronicAsia group exhibitors from the mainland as well as Japan, South Korea and Taiwan.

Going Green
Highlights of this year’s electronics fair include the Hall of Fame, featuring some 400 brands known for quality design and performance. The 2010 fair also introduces a new Green Electronics Square to showcase environmentally friendly electronics products.

Specialised zones which reflect industry trends have also been organised. The Technology Exchange Zone spotlights Hong Kong’s leading research facilities and companies. Other areas of focus include In-Vehicle Electronics & Navigation Systems, Computer & Peripherals, Digital Imaging, Electronic Gaming, Healthcare Electronics, Office Automation & Equipment, and Testing, Inspection & Certification. Fair zones are also be dedicated to Audio Visual Products, Electronic Accessories, Home Appliances, Personal Electronics, Security Products, Telecommunications Products, and Trade Services.

Industry Seminars
Seminars featuring topical issues of interest to the industry are also being organised. The HKTDC will also host a half-day Electronic Industry Summit jointly organised with the Hong Kong Electronic Industries Association (HKEIA) today. Industry leaders are offering insight and experience regarding the latest market developments and trends. Product demonstrations are also being held to allow exhibitors to introduce new products and communicate face to face with buyers.

Vision of the Future
Enhancing the impact of the Autumn Electronics Fair will be the concurrent electronicAsia 2010, which provides buyers with additional sourcing synergy and a chance to seek exciting new business ventures and partners.

This year’s shows take place amid positive market sentiment. In the first eight months of 2010, Hong Kong’s exports of electronics products and electrical parts grew by 36 per cent and 37 per cent respectively over the same period last year. Exports of parts and components to the Chinese mainland, Hong Kong’s largest export market, expanded rapidly on the back of expansion in outward processing production. Electronics exports to the European Union and the United States also performed well, amid the resurgence of consumer demand for electronics products.

Also making a debut at the fairs will be a new iPad application that allows users to browse HKTDC product magazines on the move. Overseas buyers will find the new app offers a great way to source before and after trade events, as they can browse the latest product trends and flip through product images or go to direct links to supplier websites and submit enquiries to suppliers. Free Wi-Fi access will also be provided in cooperation with PCCW at their 8,000 Wi-Fi hotspots across Hong Kong for buyers using laptops or mobile devices to visit hktdc.com. Details of this service can be found at www.hktdc.com/wifi and www.hktdc.com/mobile.

Fair Websites
HKTDC Hong Kong Electronics Fair (Autumn Edition) - http://hkelectronicsfairae.hktdc.com
electronicAsia - http://electronicasia.hktdc.com/ 

Media Enquiries
Please contact the HKTDC's Corporate Communication Department:

Joe Kainz
Tel: (852) 2584 4216
Email: joe.kainz@hktdc.org

About the HKTDC
A statutory body established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 global offices, including 11 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and on the mainland, while providing information via trade publications, research reports and online. For more information, please visit: www.hktdc.com 

Follow hktdc on Twitter Follow us on Twitter @HKTDC



Content provided by Hong Kong Trade Development Council