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TDC Promotes Hong Kong as Asia's Higher Education Hub
Roadshow Recruits Top Indian Students to Study in Hong Kong

The first Hong Kong Higher Education Exhibition in India, held last week, attracted more than 500 visitors.
Indian students who want to study in Hong Kong are most interested in taking information technology, medical science, engineering and business management

November 30, 2007 - More than 500 high school students and their parents were attracted to a Hong Kong Trade Development Council (TDC) roadshow in India last week. The four-day TDC promotion featured mini-expos, seminars and visits to top schools in Delhi and Mumbai.

Speaking at a press conference today, TDC Assistant Executive Director Benjamin Chau said that "India has the potential to become a major undergraduate exporter to Hong Kong."

Mr Chau pointed out that more than half a million Indian students are studying abroad, driven by the country's growing middle class. "The new rich in India prefer their children going overseas for quality education. Hong Kong is one of the best options, since it has a good academic reputation internationally, and tuition fees and living costs are comparatively more affordable."

He added that English is the teaching medium in both Hong Kong and India, and the education systems are similar. "Indian students will not find it difficult to adapt to the new learning environment."

The rise of the Chinese mainland is another attraction for Indian students, according to Mr Chau. "If they choose to develop their careers here after graduation, it will further enhance Hong Kong's competitiveness."

Lingnan University Professor William Lee, who joined the TDC promotion in India, said that information technology, medical science, engineering and business administration were the most popular subjects among Indian students interested in enrolling in Hong Kong universities. He added that he was impressed by both the turnout and the overwhelming response.

"The Indian students who approached us were well-qualified and interested in Hong Kong," said Professor Lee. "I expect a moderate increase of Indian undergraduates in Hong Kong. Scholarships will be offered to students with excellent academic achievements. We will also assist potential undergraduates in applying for student visas and accommodation."

Seven universities - City University of Hong Kong, Hong Kong Baptist University, Lingnan University, the Chinese University of Hong Kong, the Hong Kong Polytechnic University, the Hong Kong University of Science and Technology and the University of Hong Kong - took part in the roadshow.

The TDC carried out active online promotions well before the Indian roadshow. It also arranged visits to three top high schools in Mumbai and New Delhi, enabling Hong Kong universities to recruit outstanding students directly. Networking events were also organised, allowing representatives of Hong Kong universities to meet up with Indian school principals and educational consultants.

Benjamin Chau said the TDC would continue to organise educational events aimed at recruiting international students in major Asian cities. It will participate in Jakarta's International Education Exhibition from January 10-15.

"Our studyinhongkong.edu.hk portal is a useful tool for promoting Hong Kong's higher education," said Mr Chau. "Apart from gaining up-to-date information, overseas students can also enrol and apply for scholarships and other financial assistance through the portal."

Promoting Hong Kong as a higher education hub for Asia was among the initiatives introduced by Chief Executive Donald Tsang in his Policy Address. New education measures include increasing admission quotas for non-local students to local tertiary institutions, relaxing employment restrictions on non-local students and providing scholarships to strengthen support to local and non-local students.

Media Enquiries
Beatrice Lam Tel: (852) 2584 4049 E-mail: beatrice.hy.lam@tdc.org.hk

About the TDC
Established in 1966, the Hong Kong Trade Development Council (TDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 offices worldwide, including 11 in the Chinese mainland, the TDC promotes Hong Kong as a platform for doing business with China and Asia. The TDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and the mainland, while providing information via trade publications, research reports and online. For more information, visit www.tdctrade.com

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