18 Jan 2007
Survey Sees Bright Year for Clothing
Fashion Fairs Close with New Exhibitor Highs
Hong Kong Fashion Week for Fall/Winter 2007 and World Boutique, Hong Kong close today, both fairs having attracted record-setting exhibitor numbers. Fashion Week drew 1,501 exhibitors from 24 countries and regions, while World Boutique, which runs concurrently with Fashion Week, counted 249 exhibitors from 19 countries and regions.
Results of a trends survey, released today, add to the clothing industry's
buoyant outlook. Nearly 70 per cent of respondents believe that the market this
year will be brighter than last year.
The survey was produced by Oracle Added Value, an independent survey company commissioned by the Hong Kong Trade Development Council (TDC). Survey highlights, based on interviews with 427 exhibitors and 725 buyers attending the twin fashion fairs, include:
- Business is expected to improve over last year, according to 67 per cent
of exhibitors and 68 per cent of buyers interviewed.
- Exhibitors and buyers believe that the highest growth potential lies in
young adults between 21 and 30.
- The white collar sector, professionals/executives and non-executives alike,
is expected to realize the highest growth in the coming year.
- The Chinese mainland is seen as the region with the biggest retail growth
potential, followed by Western Europe and the United States.
- The estimated growth rate of the Chinese mainland market this year is 19
- About two-thirds of those interviewed expect the European Union and the
US to impose protectionist measures on China-made products after 2007 and
2008 respectively. In response, about 60 per cent plan to pursue other markets.
- Sixty-five per cent of exhibitors say they sold more products to the US, Canada, Turkey and the EU in 2006 than 2005. In 2007, 72 per cent of exhibitors expect to sell more to those markets than in 2006.
- The clothing categories expected to grow fastest this year are leisure
casual wear/street wear, followed by business casual wear, evening wear/party
dress and sportswear.
- As for materials, cotton, followed by denim and knit will lead the way
for leisure casual wear/street wear. In business casual wear, cotton is expected
to be the most popular, followed by knit, denim and polyester.
- Respondents believe that softer hand feel, more durability and special design and cut will highlight this year's leisure casual wear/ street wear. For business wear, they point to softer hand feel, wrinkle-resistance, special design and cut and durability as major trends.
The full report is available from this link:
- end -
Established in 1966, the Hong Kong Trade Development Council (TDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With 40-plus offices worldwide, including 11 in the Chinese mainland, the TDC promotes Hong Kong as a platform for doing business with China and Asia. The TDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and the mainland, while providing information via trade publications, research reports and online. For more information, visit www.tdctrade.com
For more information
Please contact the TDC's Corporate Communication Department:
Tel: 2584 4537