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Hong Kong as a Dynamic Platform to Promote Medical and Health Care Products

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(From left to right) Managing Director of China Promotion Ltd., Mr Andrew Kay; President of Modernized Chinese Medicine International Association Ltd. (MCMIA), Mr Abraham Chan; Deputy Director-General, Department of S.&T. for Social Development, Ministry of Science & Technology of the People's Republic of China, Dr Sun Hong; Permanent Secretary for Health, Welfare and Food (Health and Welfare), HKSAR, Ms Sandra Lee; Acting Executive Director of TDC, Mr Alan Wong and Vice President of MCMIA, Mr Harry Yeung officiated at the joint opening ceremony of the two medical fairs.
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Guests visited the "Show Window of Minimally Invasive Surgeries" at the "Hong Kong Virtual Hospital".
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Various kinds of ginseng were displayed at a booth at ICMCM.

"The rising need for home-based long-term care and the ageing population worldwide result in growing demand for medical and health care products," said TDC's Acting Executive Director, Alan Wong at the joint opening ceremony of two medical fairs today.

"Hong Kong has long been a supplier of medical and health care equipment to many parts of the world due to Hong Kong's outstanding reputation for efficiency and stringent quality control. Being a worldwide leading supplier of medical and health care products, Hong Kong has recorded total exports amounting to over US$1.69 billion in 2005," Mr Wong continued.

With Hong Kong's position as a dynamic international business platform, it is poised to host two medical fairs - the 1st Hong Kong International Medical & Health Care Fair and International Conference & Exhibition of the Modernization of Chinese Medicine & Health Products for promoting medical and health care products and for industry experts to converge and exchange knowledge.

The two fairs open today together with Food Expo. The three fairs are being staged at the Hong Kong Convention and Exhibition Centre from August 17 - 21.

The joint opening ceremony is officiated by Deputy Director-General, Department of S.&T. for Social Development, Ministry of Science & Technology of the People's Republic of China, Dr Sun Hong; Permanent Secretary for Health, Welfare and Food (Health and Welfare), HKSAR, Ms Sandra Lee; Acting Executive Director of Hong Kong Trade Development Council (TDC), Mr Alan Wong; President of Modernized Chinese Medicine International Association Ltd. (MCMIA), Mr Abraham Chan; Vice President of MCMIA, Mr Harry Yeung and Managing Director of China Promotion Ltd., Mr Andrew Kay.

The 1st Hong Kong International Medical & Health Care Fair is jointly organised by the TDC and China Promotion Ltd. A total of 115 exhibitors from 15 countries and regions: Hong Kong, Belgium, Canada, the Chinese mainland, Germany, Japan, Malaysia, New Zealand, Korea, Singapore, Switzerland, Taiwan, Thailand, the United Kingdom and the United States have joined the fair.

Exhibits include health care products and medical equipment, dental care products, equipment and accessories, laboratory equipment and a wide range of health care services (such as consumer health, elderly care, dental care, hospital service, medical centre, physiotherapy, speech and hearing therapy, health insurance).

In addition to business, the fair is also a useful platform for education. A "Hong Kong Virtual Hospital", sponsored by the Hong Kong Private Hospitals Association has been set up at the fair to keep visitors abreast with the latest medical technology. This section features 3 major themes: Maternity Care, Show Window of Minimally Invasive Surgeries and The World of Medical Imaging. The public can take a closer look at the latest medical technology and advanced facilities inside an operation room.

Trade visitors can visit the fair on August 17 (Thu) and 18 (Fri), when the Trade Zone inside the fair is open to trade visitors only. The public can visit the other parts of the fair on these two days, and have full access to all zones from August 19 to 21.

Organised by the TDC and MCMIA, the 5th International Conference & Exhibition of the Modernization of Chinese Medicine & Health Products (ICMCM) has 216 exhibitors this year, coming from Hong Kong, the Chinese mainland, Taiwan, Japan, Macau, Korea, New Zealand, Norway, Poland and Singapore. A wide variety of Chinese medicine, health supplements, health care & therapy, medical research & development, raw materials, equipment & related services and trade associations are featured.

During the first two days (August 17 & 18) of the ICMCM, a large-scale conference is held in which top industry experts and scholars share their insights about different industry issues such as: advances in Chinese medicine research on infectious diseases, strategies on the internationalisation of Chinese medicine, quality control and regulations of Chinese medicines, as well as the latest research and development on new Chinese medicinal products.

An educational display has also been set up at the ICMCM. With the support of Hong Kong Baptist University, the display educates the public about the concept of Chinese medicine and its history. A series of public forums are also held to keep the public abreast with the latest health information.

Representatives of the US Pharmacopeia will host a seminar on August 19 to announce the new verification program for Chinese medicine for the first time. This opens up an important channel for Chinese medicine to enter the U.S. market, which facilitates the internationalisation of Chinese medicine.

As for Food Expo, it celebrates the 17th anniversary this year, with a total of 336 exhibitors from 20 countries and regions, a 12% increase over last year. Apart from the exhibition, cooking demonstrations, health talks and games will be held on stage to bring more fun to visitors.

Food Expo will be staged at Hall 1 and 2. At Hall 1, there are 7 zones, making it easier for visitors to search for their targets: 1) Health and Organic Food; 2) Bakery Products & Sauces; 3) Beverages and Restaurants; 4) Biscuits, Snacks & Dairy Products; 5) Canned, Frozen and Convenience Food; 6) Trade Associations and Others and 7) Alcoholic Beverages

At Hall 2 (Trade Hall), there will be International Exhibitors including group pavilions from the Chinese mainland, Korea, Japan, Italy, Vietnam, Plus Green Food, Candy Food and Procurement Square.

The Trade Hall is open only to trade buyers on the first two days, giving them a one-stop sourcing opportunity. Exhibitors can promote their products to food distributors, importers and supermarkets and conduct business discussions with them to expand their distribution network and secure bulk orders. The Trade Hall will be open to public from August 19 - 21.

Tourists with valid travel documents can buy half-priced tickets for Food Expo at the special counters located at Harbour Road and Expo Drive Entrances of HKCEC and enter the Expo through a separate passageway, saving much queuing time.

In order to connect exhibitors of all three fairs with buyers and potential partners, the TDC has arranged missions comprising of over 1,400 buyers to visit the fairs with the help of overseas and the Chinese mainland offices. Customised business matching appointments have also been set up between exhibitors and trade visitors.

Fair websites:

Food Expo: http://www.hkfoodexpo.com
ICMCM: http://www.icmcm.com
Hong Kong International Medical & Health Care Fair: http://www.hkmed-healthfair.com

Public Enquiries Hotline: 1830670

For press enquiries, please contact Katherine Chan of the TDC's Corporate Communication Department at 2584 4537.

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Content provided by Hong Kong Trade Development Council