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Hong Kong Creative Force Thrilled the Japanese Visitors at Tokyo Design Week

The Hong Kong Trade Development Council (TDC) joined the Tokyo Design Week from October 31 to November 5 and mounted a "LOVE from Hong Kong" Lifestyle Exhibition for the first time. On October 30, it hosted a fabulous fashion party titled "LOVE from YD Alumni Club".

Both events are presented by Style Hong Kong Magazine, a TDC publication to promote Hong Kong's fashion designers and creative talents. First published in 2003, it highlights Hong Kong's design excellence through interesting feature stories on creative professionals in fields from fashion to product design, publishing to art direction, graphics to photography and films.

The TDC has invited Eric Kot, a former DJ, now an actor, film director and designer, dabbling in fashion, interior design and music, a truly "monster producer" leading a multi-media career as the guest curator of the lifestyle exhibition. Eric collaborated with his fellow artist-designers including Douglas Young (founder of G.O.D.), Eric Fung (an interior designer from Tint Living Ltd), Ketchup (an independent musician and filmmaker), Martin Ksohoh (creator of a superb jeans brand, R.M.C.) and S K Lam (leader of a creative team, allrightsreserved) to capture the spirit of Hong Kong designs in the exhibition.

Interesting action figures, T-shirts, jeans and commercial souvenirs were displayed in a home setting inside the "Lifestyle Container" while outfits of five up-and-coming Hong Kong fashion designers were displayed inside the "Fashion Container".

Coinciding with the exhibition was a fashion party titled "LOVE from YD Alumni Club" featuring the latest collections of five members of the YD Alumni Club*, which was held at Tokyo National Modern Art Museum on October 30. The participating designers: Baldwin Pui, Billy Leung for Modele de Prudence, Harrison Wong, Hin Lee and Otto Tang thrilled the Japanese buyers and media with their refreshing creations. Buyers from Isetan, Mitsukoshi, Daimaru, Dinos, QVC, Ginza Core attended and gave positive comments.

"I haven't monitored Hong Kong's fashion scene for a while but this event gives me a fresh look on Hong Kong's creative force. I'll definitely pay closer attention to the new development of Hong Kong's creative talents," said Mr Naohiko Takahashi, Staff Writer of Lifestyle & Culture Section of the Yomiuri Shimbun.

Mr Futoshi Koyanagi, Press Officer of Isetan Department Store visited both the container exhibition and the fashion party. He was impressed with the collaboration work by Eric Kot. He also recommended this project to the buyer of TAGLINE, a vendor at Isetan with the shop concept of "art + mode = fashion".

*About YD Alumni Club

In order to provide a platform for up-and-coming designers to show off their talents, the Hong Kong Trade Development Council has established the YD Alumni Club last year by banding together ex-winners and finalists of the Hong Kong Young Fashion Designers' Contest held in recent years. These designers, young, fresh and uninhibited, are the future of Hong Kong fashion.

A series of promotional activities including fashion shows and exhibitions have been organised to present the latest creations of these budding designers to help them gain greater recognition locally and overseas. The club also serves as a talent database for companies looking for design services.

For press enquiries, please contact Katherine Chan of TDC's Corporate Communication Department at 2584 4537.

At Tokyo Design Week, all exhibitors showcased their exhibits in containers. Eric Kot, the guest curator, standing in front of the "Lifestyle Container" of TDC.
A collection of action figures on display
The superb jeans brand, R.M.C.
The "Fashion Container" showcased outfits of five up-and-coming Hong Kong fashion designers Baldwin Pui's collection at the "LOVE from YD Alumni Club" fashion party
Billy Leung's collection
Harrison Wong's collection
Hin Lee's collection
Otto Tang's collection


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Content provided by Hong Kong Trade Development Council