11 Jan 2010
Four HKCEC Fairs Open with More Than 2,500 Exhibitors
Toys, Licensing, Baby Products, Stationery in the Spotlight
11 January 2010 – Four trade fairs, attracting more than 2,500 exhibitors and offering a unique range of sourcing opportunities in toys and games, baby products, stationery and licensing, opened today at the Hong Kong Convention and Exhibition Centre (HKCEC).
The Hong Kong Trade Development Council (HKTDC) events include the first HKTDC Hong Kong Baby Products Fair, as well as the HKTDC Hong Kong Toys & Games Fair and the Hong Kong International Stationery Fair, which is jointly organised with Messe Frankfurt (HK) Ltd, will run until 14 January. In another first, the fairs are showing concurrently with the HKTDC Hong Kong International Licensing Show (11-13 January).
Asia’s Largest Toy Fair
The 36th Toys & Games Fair remains the largest event of its kind in Asia and the second-biggest in the world. About 2,000 exhibitors from 38 countries and regions are taking part. Catering to emerging trends in the industry, the fair features a Brand Name Gallery and two new product zones. The Testing & Certification Services Zone offers solutions to guarantee safe, non-toxic toys, while the Video Games Zone reflects a boom for the computer game market. A number of seminars have been organised to illustrate toy-safety regulations in the Chinese mainland, the United States and Europe, as well as discussions on toy industry trends. The highlight of the fair is the Hong Kong Toys Industry Conference 2010 - Latest Product Safety Directives of the Toys Industry, organised by the Toys Manufacturers’ Association of Hong Kong, Hong Kong Toys Council and Federation of Hong Kong Industries.
Inaugural Baby Products Fair
A spin-off from the toy fair, the HKTDC Hong Kong Baby Products Fair responds to growing worldwide demand for quality baby wear, baby-care products and accessories. The new event presents more than 300 exhibitors from 16 countries and regions.
The Baby Products Fair brings together major brand names such as Deryan BV from the Netherlands, Goodbaby from the Chinese mainland, Hauck GmbH & Co KG from Germany, Royal King Infant Products Co Ltd from Thailand and Team-Tex from France. Eight product zones cover Baby Wear and Footwear, Baby Toys & Activities, Bedding and Furniture, Feeding and Nursery, Gift Sets, Maternity, Skincare and Bath Products, and Strollers and Gear.
Seminar topics at the baby fair range from safety requirements to environmental concerns and strategies for reaching the mainland retail market. Winners of the Blessings of Life contest, Hong Kong’s first babywear design competition, are also on display at the Hall 3E concourse.
Stationery and Licensing
The Hong Kong International Stationery Fair includes more than 240 exhibitors from 10 nations and regions, a nine per cent increase from last year. It features four group pavilions from the Chinese mainland, Taiwan, Thailand and Japan Design, and a new product zone, Gift Stationery. The event also includes seminars on Japanese design and one on Russia's dynamic stationery and office supplies market. To celebrate its 10th anniversary, the fair introduces a Hong Kong Stationery Award spotlighting innovative, environmentally friendly office products. All winning entries are on display at Hall 1D concourse.
For the first time, the Licensing Show is being held concurrently with the three other shows, enhancing sourcing opportunities and reflecting the importance of licensing to the related industries, particularly toys and games. The licensing show has drawn some 140 exhibitors, representing more than 300 properties and brands, including Astro Boy, Doraemon, Dreamworks, Harley Davidson, Keroro, Jaguar, Jeep, Manchester United, McDull, Pleasant Goat, Pokemon, Spiderman, Thomas & Friends, Transformers and Warner Bros.
The combined events multiply sourcing opportunities and increase traffic, and are among the first offering trade visitors innovative new ways to pre-register. Applications for admission badges can be made through the mobile information site hktdc.com/wap and iPhone and Blackberry handset applications.
HKTDC Hong Kong Baby Products Fair: hkbabyfair.hktdc.com
HKTDC Hong Kong Toys & Games Fair: www.hktoyfair.com
HKTDC Hong Kong International Licensing Show: www.hktdc.com/hklicensingshow
Hong Kong International Stationery Fair: http://www.hkstationeryfair.com/
Please contact the HKTDC's Corporate Communication Department:
Tel: (852) 2584 4216
About the HKTDC
Established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 offices worldwide, including 11 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and Asia. The HKTDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and the mainland, while providing information via trade publications, research reports and online. For more information, www.hktdc.com