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Food and Health Fairs Attract Nearly 1,000 Exhibitors
Inaugural Hong Kong Wine Fair among Four Shows to OpenToday

At today's opening ceremony for the inaugural Hong Kong International Wine Fair, Carrie Lam Cheng Yuet-ngor, Acting Financial Secretary, announces the HKTDC's decision to turn the wine fair into an annual event. The decision came in response to the strong favourable response from international wine merchants. Also officiating at the ceremony are Fred Lam, Executive Director, HKTDC (left) and William Chan, Co-chairman of the Hong Kong Wines and Spirits Industry Coalition (right)
 
About 240 exhibitors from 25 countries and regions are taking part in the first wine fair, showcasing a wide variety of liquor and beverage products, along with wine production and such related services as wine education. Special activities at the fair include wine tastings and an industry conference
 
Highlights of the Hong Kong International Medical and Health Care Fair, which also opened today, include the Virtual Operating Theatre, where visitors enjoy demonstrations of the latest surgical technology
 
A great variety of Chinese medicine and health products are on display at the ICMCM

14 August 2008 - Four fairs, featuring nearly 1,000 exhibitors from the wine, food, health and Chinese medicine industries, opened today at the Hong Kong Convention and Exhibition Centre (HKCEC).

The four "food and health" themed fairs, all organised by Hong Kong Trade Development Council (HKTDC), are led by the inaugural Hong Kong International Wine Fair. The wine fair, launched in response to the government's elimination of duties on wine earlier this year, has attracted 240 exhibitors from 25 countries and regions, along with the keen interest of the Hong Kong public. Mrs Carrie Lam Cheng Yuet-ngor, JP, Acting Financial Secretary was invited to officiate at the wine fair's opening ceremony. Also opening today were Food Expo, the Hong Kong International Medical and Health Care Fair, and the International Conference and Exhibition of the Modernization of Chinese Medicine and Health Products (ICMCM).

"In just four years, wine consumption in Asia, excluding Japan, is expected to double, to US$17 billion," said HKTDC Assistant Executive Director Raymond Yip, speaking today at the wine fair's opening ceremony. "We forecast that, in the coming five years, the Asian wine trade will grow by 10 per cent to 20 per cent a year. This rapid growth is powered largely by the Chinese mainland, along with Hong Kong, Taiwan, Singapore and Korea. The value-added benefit to the local economy," added Mr Yip, "is projected to be more than HK$1 billion by 2012."

A wine industry conference was held following the fair's opening ceremony. Yvonne Choi Ying-pik, Permanent Secretary for Commerce and Economic Development (Commerce, Industry and Tourism), and several notable industry professionals, spoke at the conference.

Highlights of the four international fairs include:

Hong Kong International Wine Fair (14-16 Aug)

  • 240 exhibitors from 25 countries and regions: Hong Kong, the Chinese mainland, Australia, Austria, Brazil, Bulgaria, Canada, Chile, the Czech Republic, France, Germany, Hungary, India, Italy, Japan, Korea, Mexico, New Zealand, South Africa, Spain, Switzerland, Taiwan, Ukraine, the United Kingdom and the United States.
  • A wide variety of liquor and beverage products on exhibit, along with wine production and logistics and such related services as wine education and media.
  • More than 30 special activities, including industry conferences, seminars and wine tastings.
  • The Wine Label Design Competition and The Most Beloved Wine voting game, organised to heighten public interest and develop wine appreciation.
  • A Wine Gallery and Education Corner showcase wine glasses, corkscrews, oak barrels and wine accessories, as well as wine books and merchandise.
  • Joining hands with the Hong Kong Tourism Board, the HKTDC is promoting 16 August as Corkage Free Day. By simply presenting the wine fair admission badge or ticket, wine fair patrons who purchase wine at the Hong Kong International Wine Fair can enjoy free corkage at more than 50 hotels and restaurants in Central, Wan Chai, Admiralty and Causeway Bay.
  • On a first-come-first-served basis, public visitors may receive a free Spiegelau wine glass (HK$75), sponsored by Inhesion.
  • Wine cabinets at the fair are sponsored by the Shun Hing Electronic Trading Co and supported by Metro Finance.
  • The wine fair is open only to trade visitors for free on 14 and 15 August. The public, 18 and over, is invited to visit on the fair's last day (16 August). Admission is HK$200 per person.

Food Expo (14-18 Aug)

  • More than 490 exhibitors, a 35 per cent increase over last year. Seventeen countries and regions are represented: Hong Kong, the Chinese mainland, Australia, Canada, India, Japan, Korea, Malaysia, the Philippines, Taiwan, Thailand, the US and Vietnam, as well as first-time exhibitors from Austria, Finland, Iran and Sri Lanka. They feature food and beverage products in both the Public Hall and the Trade Hall.
  • New theme zones within the Trade Hall include Rice and Cereal, Tea and Coffee and Agricultural and Food Technology. A new product category, Fair Trade Food Products, has also been introduced. Several exhibitors have joined Oxfam to promote fair trade.
  • A range of seminars and other special events are being held during the fair period. Seminars address such hot industry topics as "How to Build Trust in Organic Products - the Hong Kong Experience", "Professional Development in Food and Nutrition" and "Fair Trade Food in the Global Market: Trends and Opportunities."
  • Around 15 food promotions, as well as games and health talks, take place in the Hall 2 Concourse, Entertainment Stage. Three well-known chefs prepare innovative dishes with rice.
  • "Wan Chai a La Carte" introduces popular dining in the district. Stephen Yau, Chairman, the Cultural & Leisure Services Committee, Wan Chai District Council, and Yolanda Ng, Vice Chairman, host a discussion with famous food commentator and lifestyle columnist Craig Au Yeung.
  • The Trade Hall is open only to trade visitors on the first two days, enabling exhibitors to promote their products to food distributors, importers and chain store buyers. The hall will open to the public on 16-18 August.
  • Tickets are HK$25 during the day and HK$10 at night (available only at the fair after 6pm, 14-17 August). Tickets can be purchased at select 7-Eleven, OK convenience stores and HK Ticketing, from 1 August. Tourists with valid passports can use a special entrance.


The International Conference and Exhibition of the Modernization of Chinese Medicine and Health Products (ICMCM) (14-18 Aug)

  • 110 exhibitors from eight countries and regions, showcasing a wide range of Chinese medicine, health supplements and health care and therapy products. Japan and such Chinese mainland cities as Guangzhou, Jilin, Qinghai and Heilongjiang feature group pavilions.
  • A large-scale conference, "The Integration of Scientific Research and Development in Novel Chinese Medicines," will take place, along with a series of Chinese medicine and health exchanges and industry public forums.
  • The exhibition is open only to trade visitors during the first two days. With Food Expo tickets (HK$25), the public is welcome to attend during the last three days.

The Hong Kong International Medical and Health Care Fair (14-18 Aug)

  • Organised by the HKTDC and China Promotion Ltd, the fair introduces state-of-the-art medical technology and health care services from around the world.
  • 120 exhibitors from 11 countries and regions: Hong Kong, the Chinese mainland, Australia, Korea, New Zealand, Pakistan, Switzerland, Taiwan, Thailand, the UK and the US.
  • Entry to the Trade Zone is restricted to trade visitors on 14-15 August, opening to the public 16-18 August. The Public Zone is open to trade and public visitors throughout the fair period.
  • A variety of public forums are being held during the fair, providing the latest health information on topics such as preventing coronary disease, rehabilitation equipment, dental care and children's health care. A "Medical Tourism in Asia - Opportunities and Challenges" conference takes place 16 August.
  • The Virtual Operating Theatre, sponsored by the Hong Kong Private Hospitals Association, offers a hands-on demonstration of the latest surgical technology.
  • Eight Taipei-based hospitals, led by the Taipei World Trade Centre, form a group pavilion at the Public Hall.
  • With Food Expo tickets (HK$25), the public is welcome to attend during the last three days.

Fair websites
Hong Kong International Wine Fair: http://www.hktdc.com/hkwinefair
Food Expo: http://www.hktdc.com/hkfoodexpo
ICMCM: http://www.hktdc.com/icmcm
Hong Kong International Medical and Health Care Fair: http://www.hkmedicalhealthcarefair.com

Expansion work
From 6 August to 14 September, the HKCEC's Hall 1 Concourse (indoor pedestrian walkway between Phase 1 and Phase 2) will be temporarily closed for expansion work. Visitors attending events at HKCEC, Phase 2 (Food Expo, ICMCM, Hong Kong International Medical and Health Care Fair) during the closure should use the Expo Drive Entrance (see attached map). A special public bus service (Citybus 25R) has been arranged to circulate between Expo Drive Central and the United Centre Bus Terminus in Admiralty. The Hong Kong International Wine Fair, held at Phase 1 of the HKCEC, will be unaffected.

Transportation arrangements
During the period, visitors can take Citybus 25R, which connects Admiralty and Expo Drive Central. Bus fair is HK$2.50 for adults and HK$1.30 for children and the elderly. On 14-17 August, special minibus services are available between 4:30pm and 11pm, taking visitors to Mong Kok (HK$13) and Kwun Tong (HK$15). Please refer to on-site notices for details.

Media enquiries
Please contact the HKTDC's Media and Public Affairs Department:
Sam Ho     Tel: (852) 2584 4569     Email: sam.sy.ho@tdc.org.hk
Katherine Chan     Tel: (852) 2584 4537     Email: katherine.cm.chan@tdc.org.hk

About the HKTDC
Established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 offices worldwide, including 11 in the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and Asia. The HKTDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and the mainland, while providing information via trade publications, research reports and online. For more information, visit www.hktdc.com




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