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Food, Health and Fun the Focus at Three Fairs
Food Expo, Chinese Medicine and Medical Fairs Welcome Trade and Public

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Officiating at the joint opening of today's two medical fairs are (left to right): Dr Anthony Lee, Vice Chairman of the Hong Kong Private Hospitals Association; Dr Alan Lau, Chairman of the Hong Kong Private Hospitals Association; Andrew Kay, Managing Director of China Promotion Ltd; Alan Wong, Acting Executive Director of the TDC; Yang Wei, Deputy Director-General of the Department of Drug Registration, State Food and Drug Administration; Paul Fan Chor-Ho, Chairman of the Chinese Medicine Council of Hong Kong; Wang Xiaopin, Deputy Director-General of the Department of International Cooperation, State Administration of Traditional Chinese Medicine; Abraham Chan, President of MCMIA; and Harry Yeung, Vice President of MCMIA.

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Cancer samples are under the spotlight at the Inside Pathology Lab. It's one of five sections in the Hong Kong Virtual Hospital, a popular display at the Hong Kong International Medical and Health Care Fair.
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A great variety of Chinese medicine and health products are on display at the ICMCM.

August 16, 2007 - About 680 exhibitors are taking part in three fairs that opened today at the Hong Kong Convention and Exhibition Centre. Food Expo, the International Conference and Exhibition of the Modernization of Chinese Medicine and Health Products (ICMCM), and the Hong Kong International Medical and Health Care Fair continue until August 20, showcasing food from all over the world, along with Chinese medicine and medical technology and health care services.

"Hong Kong has long been the trading hub of Chinese medicine, and its medical and health care services are known for efficiency and quality," said Alan Wong, Acting Executive Director of the Hong Kong Trade Development Council (TDC) at the joint opening ceremony of the two medical fairs today. "Compared with nearby cities, Hong Kong has a competitive edge in entering the Chinese mainland market and developing the medical tourism business."

Jointly organised by the TDC and the Modernized Chinese Medicine International Association (MCMIA), the sixth ICMCM is more international than ever. A total of 195 exhibitors, from Hong Kong, the Chinese mainland, Macau, Taiwan, Canada, Japan, Korea, New Zealand, Malaysia, Singapore, Poland and Switzerland, are taking part. For ease of sourcing, eight group pavilions feature the offerings of Korea and Japan, as well as those from Jilin, Guangzhou, Shanghai, Hangzhou, Qingdao and Ningxia in the Chinese mainland. The fair is open to trade buyers only during the first two days, with the public invited August 18-20.

The fair features 35 buying missions, with representatives from more than 500 companies. Members of the Life Sciences Mission of Canada have reached four collaborative agreements with Hong Kong-based research institutes and enterprises. They signed memorandums of understanding yesterday, agreeing to cooperate on research, technology transfer and the promotion of Chinese medicine and other natural health products in their home markets. Signing the MOUs were: the Canadian Health Food Association (CHFA) and the Modernized Chinese Medicine International Association (MCMIA); the CHFA and the Hong Kong Health Food Association; Canada's Advanced Foods and Materials Network (AFMnet) and the Hong Kong Jockey Club Institute of Chinese Medicine; and Bell Alliance International Inc and Zigen Pharmaceutical Ltd.

A high-level conference takes place during the first two days of the ICMCM (August 16-17). Under the theme of "the Integration of Scientific Research and Development in Novel Chinese Medicines," the conference focuses on pharmacological and clinical studies and the latest developments in Chinese medicine, including branding.

The second Hong Kong International Medical and Health Care Fair has attracted more than 110 exhibitors from 20 countries and regions. A number of prominent Hong Kong medical institutes are also involved, including: the Hong Kong Private Hospitals Association, Canossa Hospital (Caritas), Evangel Hospital, Hong Kong Adventist Hospital, Tsuen Wan Adventist Hospital, Hong Kong Baptist Hospital, Hong Kong Central Hospital, Hong Kong Sanatorium and Hospital, Matilda International Hospital, Precious Blood Hospital (Caritas), St Teresa's Hospital, St Paul's Hospital and Union Hospital.

The Hong Kong Virtual Hospital is a fair highlight. Sponsored by the Hong Kong Private Hospitals Association and several private hospitals, the educational display is designed to give visitors a closer look at the latest medical technology. The five themes of the display are: Body Explorer: Endoscopy and Echocardiography, Inside Pathology Lab, Orthopaedic Showcase, New Horizons in Minimally Invasive Surgery and the Heart and Gut (Minimally Invasive) Centre.

In addition, the Taiwan External Trade Development Council will jointly organise a medical services forum with the TDC on August 17. Nine Taipei hospitals will take part.

Jointly organised by the TDC and China Promotion Ltd, the fair is divided into a Trade zone and a Public zone. The Trade zone is open only to trade visitors during the first two days. It will welcome public visitors August 18-20.

Now in its 18th year, Food Expo has become a favourite summer activity among Hong Kong families. To make it even more entertaining, a series of public activities and events, including a seminar on organic food by Hong Kong Organic Country, a talk on food and health by a certified nutritionist, a game organised by the TDC and Metro Broadcast, a Department of Health session on healthy eating for children and a cooking competition by Lisa magazine, will be held during the fair period.

Food Expo features 365 companies, a nine per cent increase over last year. The expo is divided into a public hall and a trade hall. The public hall is located in Hall 1, featuring such product zones as Health and Organic Food, Bakery Products and Sauces, and Beverages and Restaurants. The trade hall is located in Hall 2, allowing 178 exhibitors, from Hong Kong and overseas, to network and receive orders from food distributors, importers and chain store buyers. This hall, limited to trade visitors during the first two days, has attracted group pavilions from the Chinese mainland, Korea and Japan, as well as first-time participants Australia, Russia and Canada.

Also officiating at the joint opening of the two medical fairs were: Yang Wei, Deputy Director- General, Department of Drug Registration, State Food and Drug Administration; Paul Fan Chor-Ho, Chairman of the Chinese Medicine Council of Hong Kong; Wang Xiaopin Deputy Director General, Department of International Cooperation, State Administration of Traditional Chinese Medicine; Abraham Chan, President of the Modernized Chinese Medicine International Association (MCMIA); Harry Yeung, Vice President of the MCMIA and Andrew Kay, Managing Director of China Promotion Ltd.

Fair websites:
Food Expo: http://www.hkfoodexpo.com
ICMCM: http://www.icmcm.com
Hong Kong International Medical and Health Care Fair: http://www.hkmedicalhealthcarefair.com

Public Enquiry Hotline: 1830670

Media Enquiries:
Please contact the TDC's Media and Public Affairs Department:

Lyann Li
Tel: (852) 2584 4525
Email: lyann.my.li@tdc.org.hk

Katherine Chan
Tel: (852) 2584 4537
Email: katherine.cm.chan@tdc.org.hk

About the TDC
Established in 1966, the Hong Kong Trade Development Council (TDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 offices worldwide, including 12 in the Chinese mainland, the TDC promotes Hong Kong as a platform for doing business with China and Asia. The TDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and the mainland, while providing information via trade publications, research reports and online. For more information, please visit www.tdctrade.com

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