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Business Bright at Hong Kong Lighting Fair
Show Closes with Record Exhibitor, Buyer Numbers

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The HKTDC Hong Kong International Lighting Fair (Autumn Edition), 27-30 October, attracted a record-breaking number of exhibitors and buyers 

30 October 2011 – The 13th HKTDC Hong Kong International Lighting Fair (Autumn Edition), which opened 27 October and closed today, attracted more than 2,100 exhibitors from 31 countries and regions, a new fair record. 

Equally encouraging were the number of buyers who took in the show – 23,835 overseas buyers and 9,484 local buyers, up 11 per cent and seven per cent respectively over the previous year. Several key emerging markets registered significant buyer increases: Morocco (up 64 per cent), Indonesia (up 45 per cent), the Czech Republic (up 33 per cent), the Philippines (up 18 per cent), and Central and South America (up 11 per cent). 

Emerging Market Buyers
“We have been encouraging Hong Kong companies to diversify business risks by expanding into emerging markets. We have also been arranging for buyers from emerging markets to come to the trade fairs of Hong Kong to do their purchasing,” said HKTDC Deputy Executive Director Benjamin Chau. “For the lighting fair, the HKTDC organised more than 70 buying missions from around the world. This brought in a substantial number of premium buyers from emerging markets, including Elektrika of Russia, Mrled of Argentina, ELECTRIMAR of Morocco, Metais Bianca Ind e Com Ltda of Brazil, and Wipro of Indi,” said Mr Chau.

Ecuador buyer Juan Xavier Cordovez, taking part in the lighting fair for the first time, was impressed with the large scale of the fair. He also noted that the fair’s various zones had made it convenient for him to do his sourcing.

LED Spotlight
Fair highlights included the LED and Green Lighting zone. The largest product area in the fair, it drew more than 780 exhibitors displaying a wide variety of energy-saving lighting products.

Sharon Pang, senior brand manager of MEGAMAN, an exhibitor, said that market demand for LEDs is growing because of the high durability, low heat emission and high energy efficiency of LEDs. MEGAMAN’s LED sales, she added, are four times higher this year to date than the same period last year.

David A Kelly, Chairman of US buyer NATIONAL LED’S, said he came to Hong Kong mainly to buy LED and green lighting products and placed orders totalling US$100,000 at the fair.

Expanding Markets
The Hall of Aurora attracted some 400 premium brands, including Hong Kong’s Favour Tec. Mike Wong, the company’s Director of Sales & Marketing, said Favour Tec had launched a new line of desk lamps at the Hall of Aurora. The company was looking to develop business opportunities beyond its traditional markets of Europe, the US and Japan.

Fair Website
www.hktdc.com/hklightingfairae

Media Enquiries
Please contact the HKTDC's Corporate Communication Department:

Joe Kainz
Tel: (852) 2584 4216
Email: joe.kainz@hktdc.org

About the HKTDC
A statutory body established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 global offices, including 11 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and on the mainland, while providing information via trade publications, research reports and online. For more information, please visit: www.hktdc.com 

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Content provided by Hong Kong Trade Development Council