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Book Fair Opens with Record Exhibitor Participation
More than 350 Cultural Events Highlight Fair’s 23rd Edition

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  The annual HKTDC Hong Kong Book Fair opened today, with more than 530 exhibitors from 23 countries and regions taking part in the week-long event
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  Book Fair visitors can read e-books at the Future Reading Interactive Zone, located in the e-Books and e-Learning Resources pavilion 
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  The annual Book Fair features more than 350 cultural events and about 300 speakers under the theme “Reading the World, We Read therefore We Know”
18 July 2012 – More than 530 exhibitors from 23 countries and regions, a new exhibitor record, are taking part in the 23rd edition of the HKTDC Hong Kong Book Fair, which opened today and continues through 24 July, at the Hong Kong Convention and Exhibition Centre (HKCEC). The annual fair, organised by the Hong Kong Trade Development Council (HKTDC), features more than 350 cultural events and about 300 speakers under the theme “Reading the World, We Read therefore We Know.” 

Hong Kong Authors
This morning, “The Writers’ Life” was led by Hong Kong authors Nicolas Wong and Xu Xi. This afternoon, “An Introduction to Hong Kong English Authors” spotlighted poets Elbert Lee, Mary-Jane Newton and Eddie Tay. The series continues tomorrow afternoon, with Hong Kong authors Emily Ho, Nicolette Wong and Gerald Yeung speaking, and concludes 23 July, with authors Winnie Chau, Oliver Chou and Mark Clifford participating. Tomorrow morning, author Jay Oatway will give a public session on “How Social Media Can Make Us More Engaged Readers.” He will be followed, in the afternoon, by Hong Kong-based UK author Justin Hill. On Friday afternoon, Anita Moorjani will lead a session called “Dying to be Me!” 

The fair also presents a variety of international authors. Sessions spotlight the United Kingdom’s Holly Webb, author of more than 60 children’s books, and India’s Chetan Bhagat, author of five novels. The movie 3 Idiots was based on Mr Bhagat’s novel Five Point Someone.

Renowned Writers Series

The fair’s Renowned Writers Seminar Series, organised by the HKTDC, Ming Pao and Yazhou Zhoukan, features 17 writers from the Chinese mainland, Hong Kong, Malaysia, Taiwan and the United States. They include celebrated novelist, playwright and critic Kenneth Pai Hsien-yung, and martial arts novelist Wen Rui-an. Zi Zhongyun, a Senior Fellow at the Institute of American Studies, Chinese Academy of Social Sciences, and one of China’s leading scholars on international relations, is also participating, as is Murong Xuecun, the pen name of Hao Qun. Mr Murong is among China’s most successful Internet writers. His Leave Me Alone: A Novel of Chengdu, was published on the Internet, then adapted for film and nominated for the Man Asian Literary Prize.  

Author of the Year
Professor Leung Ping Kwan, this year’s Book Fair “Author of the Year,” will lead three sessions during the fair. A variety of his personal items, including books, photographs, videos and poems, are on display at the fair’s Art Gallery. The Art Gallery also features photographs collected by Mr Pai to commemorate his father, General Pai Chung-his. This is the first time they have been shown in Hong Kong.

Another Art Gallery highlight, “A Journey to the Guangdong Literary World,” spotlights South China’s folk culture, presenting Guangdong opera costumes, Lingnan-style paintings, Chaozhou woodcarving and Shiwan ceramics. The Chinese Opera Information Centre in the Chinese University of Hong Kong’s Music Department has made available a wide range of Cantonese Opera memorabilia, including costumes, film, puppets and scripts.

Reading the Future
The Future Reading Interactive Zone is located in the e-Books and e-Learning Resources pavilion. Its virtual manager will recommend books to visitors using face-detection technology. Readers can activate an app in the zone to read select books and create “My Favourite Book” by choosing e-books they’re interested in.

Other pavilions include Children’s Paradise, English Avenue, International Cultural Village, Spirituality Zone and Teens’ World. Copyright Corner offers more than 6,100 books for copyright trading. The Copyright Exchange Lounge brings buyers together with exhibitors selling copyrights.

Better Living Expo
A concurrent fair, Better Living Expo, will be held 20-22 July, at AsiaWorld-Expo (AWE). A free shuttle bus service will run between the HKCEC and AWE.

Fair Website: www.hkbookfair.com/en

Fair Videos
Chetan Bhagat interview: http://youtu.be/w0moBYTIBKc
Justin Hill interview: http://youtu.be/yePW0a3_pUU
Holly Webb interview: http://youtu.be/5XDEAgvGKzA
Murong Xuecun interview: http://youtu.be/xRYCgGmi6MY

Fair Hours
18-19 July (Wednesday-Thursday) 10am-10pm
20-21 July (Friday-Saturday) 10am-midnight
22-23 July (Sunday-Monday) 10am-10pm
24 July (Tuesday) 9am-5pm

Admission (open to the public; by ticket only)
Adults: HK$25 (includes admission to “Art Gallery”)
Children: HK$10 (for children under 1.22m tall/primary school students)
Morning admission (before noon): HK$10 (tickets for sale at fairground only)
Free admission for children under three and adults over 65

Media Enquiries
Please contact the HKTDC's Corporate Communication Department:

Joe Kainz
Tel: (852) 2584 4216
Email: joe.kainz@hktdc.org

About the HKTDC
A statutory body established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 global offices, including 11 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organises trade fairs and business missions to connect companies with opportunities in Hong Kong and on the mainland, while providing information via trade publications, research reports and online. For more information, please visit: www.hktdc.com 

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